Coupons.com recognizes with us the top two food categories with the most coupons.
Cheese (average discount: 26 percent)
Mexican ingredients such as nacho cheese and taco sauce (average discount: 34 percent)
Overall, mobile and online coupon redemption exceeds traditional newspaper coupon redemption. The number of coupon users has been steadily rising from 2007 to 2012. Mobile device coupon redemption has also risen in recent years.